Brides Today
Brides Today

Brides Today

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Highlights of Harper’s Bazaar Bride February 2015-2016 issue: Celebrating a second year of fabulous weddings and even more fabulous fashion, the second edition of the anniversary-special bridal black book by HARPER’S BAZAAR BRIDE this time plays on the “power of two”. Presented in a hard-bound collector’s edition format like last year, the significance of number two lies in the fact that it is our second birthday, and a soulful bond also involves two. The grand cover featuring superstar Priyanka Chopra will also have a theme playing along the lines of a double special, while the issue itself will bring forth top experts and known names from the wedding, fashion, and Bollywood spectre—in twos. Reiterating this, editor Nupur Mehta Puri says, “Priyanka has successfully juggled multiple roles and is one of the most powerful and charismatic stars of the moment. It was only right that she embraces our second anniversary cover in a modern diva-meets-bride avatar–which is what the Bazaar bride stands for.” Priyanka adds, “Weddings are about the woman. It is about you. Do what you want and have lots of fun." The fashion includes extensive features starring ensemble casts—from Goddesses styling each other, a white wedding to welcome spring, the most stylish couples of TV, and new designers dressing new faces of the country. The men play a dual role too, with the groom in his ever dapper countenance. In a first, we put together chefs to create mithaai to go along with exquisite jewels! Beauty would take you on a sensory ride this month with the theme focusing on perfumes, with perfumers and other experts curating all that is to do with this delightful elixir. For planning, we are all about details this month and present a movie-like story where every bride will find inspiration in. And finally for travel, escape at these places awesome for “twosomes”—exotic new locales for a perfect wedding and honeymoon together. The ultimate highlight? Everything inside has been curated by 100+ celebrity guest editors, making this bridal book your classic go-to guide forever.

India Today Group, India’s premier media conglomerate with  over 42 years of media heritage, announces new beginnings with Brides Today, a luxury wedding magazine, which is an extension of the group’s monopoly over the couture wedding space. The publication is a one-stop shop for brides, grooms, and their families to plan and execute luxe weddings. It offers the same high-end look and feel that readers and brands have come to love over the years with the group’s previous wedding publication.   Brides Today will publish 10 issues per year, targeting not only the bride and groom, but the entire bridal brigade and all high-life enthusiasts. The content boasts of luxury weddings, opulent bridal-wear and international lifestyle along with the latest trends in destination events, honeymoon hotspots, spectacular soirées, and more. It promises to make nuptial journeys a fairytale for every bride and groom to-be, as well as all attendees, scoping everything from dream dresses to diamonds, haute couture to décor.   Each of the 10 issues will have a central wedding theme, which will bind all the sections together. Depending on the theme of a particular issue, all the sections from fashion to wedding planning, from beauty to jewellery, will talk about bridal fashion, jewellery, destinations and planning tips related to executing that theme. In a nutshell, it will be an A-Z guide on that particular wedding theme.    “We are very excited to offer Brides Today, a one-of-its-kind content platform, which eases readers into this important category in India. I am honoured to be entrusted with such an overwhelming legacy and such a luxurious title. Being an India Today Group publication is a proud moment and we hope to provide our readers with the kind of content they want,” said Nupur Mehta Puri, the editor of the magazine.   The magazine will be an eclectic mix of modernity and tradition, the complete package for the contemporary couple looking to turn their wedding day dream to reality. The brand also addresses a groom’s needs too, with special features on men’s wear, lifestyle updates, and tips on grooming. All in all, the publication has a celebratory vibe to it, while catering to the booming bridal market in the country.