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Outdoor Asia

Outdoor Asia

  • OutdoorAsia January 2019
  • Price : 400.00
  • newsletter
  • Issues 4
  • Language - English
  • Published monthly
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Preview

Business Wins

Global Outlook

Biz consolidation, tech solutions influencing OOH growth

‘Lines between OOH & mobile will continue to blur’

‘2019 will be all about integrated, content led strategies’

‘OOH is becoming increasingly data-rich’

‘Digital motion media can augment OOH prospects’

‘We are anticipating a better year for OOH’

Media Matters

2019 Year of the reckoning for Indian OOH

‘OOH has a key role in public amenities development’

‘Transit infra expansion big boost’

‘New-age data driven metrics will the game-changer’

‘Use of data, technologies will spur OOH’

‘Key growth drivers – Elections, cricket, OOT spends’

Curbs on political ads – a boon for OOH

PSUs: The new spenders on the OOH block

Brand Strat

'OOH is all about audience connect’

Brand Speak

‘We plan to increase our OOH advertising’

Transit Media

Indian Railways needs a tailored approach to advertising

Brands in a rush to check in at Varanasi airport

Influencing an India on the go

Think Digital

5G, programmatic platforms, innovative formats to drive DOOH growth

PlayAds set to dominate transit DOOH in Kerala

OOH Solutions

Beauty lies in the structure…

State of Business

Aurangabad – A city where past meets a new future

Krishna Bhalsingh, Joint Commissioner, Aurangabad Municipal Corporation

Habib Shaikh, Dreams Creation Advertising

Abhishek Shelke, Abhishek Advertising

Kamlesh Jaweri, Upendra Publicity

Nilesh Kshtariya, Ultra Outdoors

Mukesh Tiwari, Media House

Rahul Kadam, Marquis Advertising & Marketing

Simply Creative

Resources

 

 

 

 

About Outdoor Asia Magazine

India's only specialized monthly magazine launched in 2002 that covers all facts of the OOH industry. Outdoor Asia focuses on Original news, Features, Latest trends in new technology, the best creative work, new campaigns, research and analysis about OOH advertising