In an age where savvy consumers demand responsibly sourced diamonds, there is one name that has stood out among the crowd for over a decade – Forevermark, the diamond brand from De Beers. Never before had the journey of diamonds from mine to market been so well documented. Forevermark revolutionised the concept of selling diamond jewellery; each of its diamonds is carefully selected and inscribed with a unique identification number for authenticity. Over the years, Forevermark has collaborated with India’s top design houses to create magnificent red carpet collections. In this issue, budding actress Toranj Kayvon adorns some gorgeous creations sparkling with Forevermark diamonds in the Cover Feature.
A Canadian of Persian descent, Toranj has shot several brilliant editorial features for Adorn and is a new entrant into Bollywood. She will be seen in the film Kesari, due to release in March. It has been a noteworthy journey for Toranj who came to the city of dreams to become a fashion photographer. Seven years down the line, she has proved her mettle and has shone like a rare diamond.
Diamonds, especially rose cuts, are the muse of Apurva Kothari, a reticent jewellery designer based in Mumbai. SAVAAB, his twelve-year-old jewellery brand, is a testimony to his passion for creating modern diamond-infused pieces that marry form, balance, and aesthetics with utmost perfection. Read more about him in Creative Charisma.
The diverse aspects of nature and the history of Italy are the two major sources of inspiration for the globally recognised jewellery artist Alessio Boschi. Lauded and awarded innumerable times, Alessio has time and again surprised the world with his jaw-dropping creations. Our US-based correspondent Cynthia Unninayar traces the life of this supremely talented designer in Global Icon.
Adorn is a bi-monthly magazine dedicated to luxury jewellery. It is published and circulated in India by Spenta Multimedia. Adorn is two years old, and is a high-quality offering, produced in a larger-than-normal format on imported art paper, rich with visuals and full of exciting content. Adorn features the latest offerings from national and international jewellery houses. Every issue has a cover feature and themed photo spreads with top models such as Lisa Haydon, Vipasha Agarwal, Netra Raghuraman, and Bollywood stars like Sonam Kapoor, Neha Dhupia, Aditi Rao Hydari and Shraddha Kapoor. Besides, it also covers red carpet events and what the who’s who is wearing in jewellery today. The magazine also looks to educate readers about the craft of jewellery-making and features articles on subjects like diamond settings, gemstone cuts, and enamelling techniques written by experts and renowned jewellery historians. The magazine, which has a print run of 20,000 copies, is on sale at newsstands across India and is distributed free to a database of high-net worth individuals.