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BUSINESS INDIA is India's first and foremost business magazine. Launched in February 1978, this business fortnightly pioneered the market for business journalism in India. Through the years, despite new entrants in the field, BUSINESS INDIA enjoys the enviable reputation of being India's most respected and credible business magazine. BUSINESS INDIA is today, celebrated for its authority and credibility; for its ability to look into the future; for its in depth analysis; and for its wide range of coverage. It is a 'Must-Read' for business leaders, policymakers, institutions and academia.