pFORTUNE India – Celeb Power Issue p pThis special edition of FORTUNE India celebrates the countrys most influential stars in cinema and sports through the Most Valuable first-ever Celebrities  ranking, created in partnership with in partnership with Interbrand, one of the leading global brand consultancy firms. The study is the result of a detailed methodology that goes well beyond mere earnings or box-office pickings of the f the celebrities, and delves into other factors which together determine the celebrity’s final brand value.. The issue examines how celebrities have evolved into powerful personal brands that shape consumer behaviour, drive endorsements, and influence popular culture.p pLeading the rankings is Virat Kohli, followed by Shah Rukh Khan and Ranbir Kapoor, with other prominent names including MS Dhoni, Akshay Kumar, Amitabh Bachchan, Sachin Tendulkar, Allu Arjun, and Prabhas. Beyond the rankings, the issue explores the business of fame, brand value creation, and the growing intersection of entertainment, sports, and commerce.p pThe edition also features exclusive interviews, industry insights, and analyses of the trends shaping Indias celebrity economy, offering readers a comprehensive look at the personalities who command the nations attention—and the brands built around them.p