The August 2017  issue brings you the latest update about the latest development in the Public Relations and Communication sector in India. We have covered articles on Social Responsibility and Community Development - A Case Study of Reliance Groups by - Dr. Morusu Siva Sankar & Dr. A. Rama Mohan Reddy, Environmental Management Accounting and its role in Identifying Environmental Costs by - M. B. S. Sravanthi, Dr. A. Amruth Prasad Reddy & Shaik Rehana Banu, Multi Platform advertising and Research methods by S. Ganesh  It also covers update new and interesting features. Happy Reading!!