Verve
Verve

Verve

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Preview

Verve’s fashion special gives you all the lowdown on the sartorial world. From all the trends straight from the ramps of Fashion Week 2016 to a peek into the lives of ace designers Abu Jani and Sandeep Khosla, get your dose of style and mode. Illustrators and doodlers visually represent fashion-related concepts in an exclusive graphic story for Verve, as we also talk about the newest trends of the season and the return of the androgynous look. We give readers the best books of the month, as well as a glimpse into a special exhibition on Barbie's fashion through the years. Verve also traces the journeys of upcoming designers making a name for themselves with their works on and off the ramp. Get a sniff of fashion-inspired fragrances in our beauty section, and know the make-up secrets of several stylish women, while Verve teaches you how to 'dress your face' in the beauty story of the month. We capture jewellery designer Payal Mehta in her gorgeous Dubai home, and three world-travellers write about the art, culture and style of their favourite international cities in our Scapes section. Verve gets chefs to create a mouthwatering dish using chocolate and lavender, as we also take you on trips to New Zealand and Peru.

Going towards its 17th year now, Verve has been at the vanguard of the lifestyle industry in India since its inception. Being India's first fashion and luxury monthly and targeted as the spirit of today’s woman, it celebrates the interests of the multifaceted contemporary global Indian, including fashion, beauty and style, glamour, arts and culture, travel and wellness. The editor and publisher, Anuradha Mahindra, has received top billing in Avenue Asia's list of Indians involved in the media. More than just a magazine that reports and interprets, Verve is a catalyst for conversations around contemporary Indian culture in the world, and these conversations take place between the pages of the magazine, on the internet as well as through several Verve-organized offline event initiatives: Our theme-based Verve Lounges held in different Indian cities have become the talk of the arts, culture and fashion world; being the first of its kind in India. Among the new activities, Verve had a starring role in the Bollywood blockbuster film Dostana, featuring Abhishek Bachchan and Priyanka Chopra where the magazine was organically integrated into the film's storyline and was the focus point of a significant part of the film’s narrative. Verve has, for three years running, been a premier partner of the Indian International Film Awards (IIFA) fashion extravaganza, bringing behind-the-scenes news and coverage. Verve is also a member of the International Council of Altagamma, the Italian Luxury council and the magazine’s continuous success has been closely watched and studied, including at the Harvard Business School. Verve holds premium partnerships across industries and in the arts, culture and fashion fields. It has partnered Louis Vuitton with the Albert Kahn show and hosted a dinner for artists at Zodiac Grill, Taj. Verve was the magazine partner for the Toofles CEO fashion show and trunk show of Stella McCartney with Priya Chatwal and for ‘Women Mean Business’, a Cherie Blair initiative. Verve and Muse launched New York’s Breakthrough in Mumbai. Verve also ties up with several tourism boards and designs special evenings for the same.