Business Today
Business Today

Business Today

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Highlights of Business Today magazine dated March 31, 2013: India's leading magazine in its cover story highlights the skills crisis India is facing. The cover package analyses how the skills shortage is costing India dear. The remedies are slow because of uncoordinated ministries and popular aspirations that do not match reality. The magazine also analyses Chidamabarm's Budget proposals in the story 'The Many Faces of P. Chidambaram'. It says the finance minister's economic legacy runs counter to his image as a friend of big business. The package also says the current Budget assumes the economy will perform better than in the previous year and tax administration will be much more efficient. Read this in the feature 'Extracting the Essence'. With reality shows such as Bigg Boss, Endemol has emerged as one of India's biggest TV production companies. What does it plan to do next. The feature 'The Octopus of the Small Screen' tries to find out. A case study by London Business School finds out how Oreo triumphed in the emerging markets. India is finally ready with its shale gas policy, but it does not signal the end of problems in harnessing this resource. Subscribe to the magazine to read more on this.

Ever since its inception, the magazine has catered to the business news enthusiast with unfaltering news and analysis of business-related developments in India and abroad. The magazine brings out various special editions such as Best Banks, Best CFOs, Best CEOs, Best B-Schools etc. Each of these special editions dwells on the subject with exhaustive details and honours the best achievers in the respective fields.