Highlights of Harper’s Bazaar Bride August 2017 issue:
The August issue of Bazaar Bride welcomes the advent of the pre-fall season and presents a fresh take on the seasonal wardrobe for a fun-loving modern bride. With Indian couture making its mark in the global fashion map and master couturiers presenting their romantic takes on indigenous drapes, we present the ‘first look’ of the collections featured in the 2017 edition of India’s biggest couture extravaganza—India Couture Week. Unveiling yet another chapter of India couture is our cover story, where Sonam Kapoor plays muse to couturier Anita Dongre in the streets of New York, as the designer opens her first couture store in NYC. From designers and trends, to silhouettes and stories, it’s India that runs as the strongest motif. The issue also presents the A-Z of bridal beauty with the glossiest updates on makeup, healthiest updates on skincare, and next-level updates on fitness. The issue is also a masterclass in home decor, as we tell young home dwellers how to dress up their love nests. Last but not least, in a exquisite shoot, we tell our readers how to pair jewels with their pristine whites.
India Today Group, India’s premier media conglomerate with over 42 years of media heritage, announces new beginnings with Brides Today, a luxury wedding magazine, which is an extension of the group’s monopoly over the couture wedding space. The publication is a one-stop shop for brides, grooms, and their families to plan and execute luxe weddings. It offers the same high-end look and feel that readers and brands have come to love over the years with the group’s previous wedding publication.
Brides Today will publish 10 issues per year, targeting not only the bride and groom, but the entire bridal brigade and all high-life enthusiasts. The content boasts of luxury weddings, opulent bridal-wear and international lifestyle along with the latest trends in destination events, honeymoon hotspots, spectacular soirées, and more. It promises to make nuptial journeys a fairytale for every bride and groom to-be, as well as all attendees, scoping everything from dream dresses to diamonds, haute couture to décor.
Each of the 10 issues will have a central wedding theme, which will bind all the sections together. Depending on the theme of a particular issue, all the sections from fashion to wedding planning, from beauty to jewellery, will talk about bridal fashion, jewellery, destinations and planning tips related to executing that theme. In a nutshell, it will be an A-Z guide on that particular wedding theme.
“We are very excited to offer Brides Today, a one-of-its-kind content platform, which eases readers into this important category in India. I am honoured to be entrusted with such an overwhelming legacy and such a luxurious title. Being an India Today Group publication is a proud moment and we hope to provide our readers with the kind of content they want,” said Nupur Mehta Puri, the editor of the magazine.
The magazine will be an eclectic mix of modernity and tradition, the complete package for the contemporary couple looking to turn their wedding day dream to reality. The brand also addresses a groom’s needs too, with special features on men’s wear, lifestyle updates, and tips on grooming. All in all, the publication has a celebratory vibe to it, while catering to the booming bridal market in the country.