It is observed that throughout the majority of the classics of self improvement literature, there are 10 core steps or fundamental rules to achieve success which run as a common thread. The purpose of this book is to share with the readers, these 10 proven rules/principles or keys compiled from the vast ocean of success literature. Some of these essential rules include-(setting a goal, positive mental attitude and self confidence, purposeful and burning desire, planning and preparation, resources, inputs, discipline, action, persistence or perseverance, prayer and values.) Here success is first defined; then the basic rules involved in achieving success are enumerated and explained with relevant anecdotes and stories. To these 10 fundamental rules, a set of success formulae as well as virtue capsules have also been added in the present book.