The cover theme of the November issue is Customer Experience Management. Rakesh Goyal, Director, Probus Insurance Brokers Private Limited writes that a good customer experience management strategy will not just help retain existing customers but also attract new ones. This and a lot more in this issue of Indian Management.
Indian Management strives to be a monthly management journal of high Quality targeted at middle and senior managers. It aims to be a credible source of insight, information and inspiration for management professionals. Through in-depth features, articles, live cases and caselets, research analysis, reports, reviews etc., based mainly on Indian experiences, Indian Management endeavors to consistently deliver to its readers a Journal that explores and imbibes the available knowledge and best practices pertaining to all aspects of management.