In an era of personalization, Google Discover is gaining popularity every day as it provides relevant content feed to a user. Mobile device users can…
Graphic design tools are not only for designers and developers. Several people need to have knowledge of certain design tools that they need to implement in their day to day work. In the publishing and news industry, visual and verbal content go hand in hand. While you can play with your words to grab the attention of the users, how do you play with the visuals?
The media industry runs on timely content delivery and its outreach to customers. It may be trending news, ePaper, Live TV, editorial section or anything even remotely related to publishing, it needs to be shared further as much as possible. More the number of users reading the news more is the revenue that you can generate. While there are news updates coming in throughout the day from various domains, do you find it a tad bit hectic to keep up with your competitors in terms of engagement?
Optimizing a website for better user experience consists of various factors like load time, responsiveness, interactivity and visual stability. We have learned about core metrics of web vitals, Largest Contentful Paint deals with load time and First Input Delay deals with Interactivity. Now let us move further towards the last core metric, Cumulative Layout Shift (CLS) that deals with the visual stability of a site.
Publishers come up with the best content for their viewers, take time for research and articulate it with beautiful words. They do this for every article and make the most of all the resources that they have. However, at times it is noticed that publishers do not get a considerable number of visitors on the site. If you are a publisher facing such issues, then it is a bummer, isn’t it?
When Google launched Accelerated Mobile Pages(AMP) in February 2016, the prime focus was to utilize the strength of mobile by making mobile web performance stronger and convenient for the audience. If you consider the situation today, AMP is not just a feature that you can brag about but a necessity for your business to compete in the race.
Hence, there is no harm in saying that Google achieved its goal by introducing AMP and moreover coming up with the concept of AMP stories or Web stories.
If you are a publisher and you believe in reaching out people with your unique and intriguing content, what is the most important thing that you need to reach out to your audience?